(As we prepare to celebrate America Recycles Day on November 15th, we’re using this week to feature voices from the value chain on important packaging recyclability issues. We’re publishing thoughts from brand owners, recyclers and others within our industry on why plastics recycling matters. The following is authored by Steve Sikra, Section Head of Research and Development, Procter & Gamble)
We’re pleased to join other major brand companies in stepping up to help boost demand for recycled content by signing on to the Association of Plastic Recyclers (APR) ‘Demand Champion’ program. The newly launched initiative’s goal is to increase the use of polyolefin (PP or PE) postconsumer resin (PCR) in “Work in Process” (WIP) items used in manufacturing. These include everyday industrial applications such as trash cans, recycle bins, pallets slip sheets, tote boxes, buckets. We think it’s an easy yet impactful thing to do. We use these items in our manufacturing sites and don’t expect any consumer or operational impact. Manufacturers of these items have guidelines from APR and on how to incorporate the PCR with relative ease, there is little reason not to do this.
Creating Demand for Recycled Plastics is Important
It is clear that there are environmental and economic benefits that come from recycling, but only if the materials recycled are made into new products or goods. Last week at the joint APR and Sustainable Packaging Coalition’s Fall meeting, we had 10 companies sign on to be ‘Demand Champions’ when the program launched, but we want hundreds of thousands. The plastics recycling industry needs the support of manufacturers in using PCR in WIP items. We’re already purchasing these items on a regular basis, there is no reason we can’t work to ensure that the products we procure are made with recycled content.
What Are You Waiting For? Sign Up Now
The ‘Demand Champion’ program is open to anyone in the industry, and we want everyone who manufacturers anything to sign up. Whether you are making these WIP items, or are purchasing them for your manufacturing operations, you should be at the table. We all have a role to play in expanding market demand for recycled resins and improving plastic recycling in North America. This is an exciting program to help, please join us.
Learn more on the “Demand Champion” section of APRs website.